Using QR Codes as Part of your Marketing Strategy QR codes were never hard to find when smartphone popularity initially took off. Their popularity slowly declined over the years up until the scanning software [...]
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So far Dara Hayden has created 42 blog entries.
The Main Causes of Poor-Quality Data It’s clear that high quality data allows management teams to make more informed business decisions and improve customer relationships. Data is the one of the best resources a [...]
5 Reasons to Upgrade Your Software in 2021 Upgraded software has major benefits to productivity, safety and efficiency regardless of the industry. Many organisations continue to use old, outdated software that may be fit [...]
The 2021 Customer Experience 2021 is just getting started and with the changing restrictions in place across Ireland over the next few weeks, organisations need to quickly adapt to changes to continue providing a [...]
2021 Digital Transformation Trends Nobody could’ve predicted what 2020 held regarding the impact of the pandemic on the world. Despite the global coronavirus pandemic having a significant negative impact on businesses financially in 2020, [...]
How Address Verification Will Help You This Christmas After a tumultuous year, Christmas shopping realistically won’t be the same this time around. It’s expected that online shopping and deliveries will be an extremely popular [...]
Introducing DirectAddress DirectAddress is Dataconversion’s newly launched plug-and-play API Eircode & Postcode solution. It easily integrates with data capture forms on your website or CRM using a lightweight plugin, allowing users to quickly capture [...]
What is an API and How Does it Work? As consumers and businesses increasingly incorporate web and mobile apps into their daily routines, businesses are discovering new uses for previously isolated data sources with [...]
Top Data Challenges Currently Facing Businesses Dealing with data in business isn’t short of its challenges. With so many marketing campaigns, customer service and business decisions often being solely based off the organisation’s data, [...]
The Right Way to Deliver Personalisation Today’s brands have access to so much in-depth customer data that personalisation is becoming an expected element of the customer experience. Customers are seeking a personalised experience now [...]